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    Our Story

    Minimal Fit Guid

    Founded in 2002, Minimal has grown to become one of the leaders in Indonesia’s fashion industry – with the brands Minimal, Minimal Man and Tres Jolie. Each brand has its own identity and all are united by our concern to accentuate the on trend design with premium quality at best price. 

    We believe that clothes should work for everyone
    and their unique style.

    Minimal Fit Guid

    Since its launch, Minimal now has 75 stand-alone stores with more than 7.500 sqm in Indonesia. Minimal offers high quality everyday fashion for everyone with versatile designs and affordable price. On 1 November 2012, Minimal launched a new exclusive line - Minimal Gold. This collection aspires to open up another avenue for customers who are seeking affordable luxury. Minimal Gold is available in limited pieces, in exclusive stores. We also offer a seamless shopping experience through mobile, tablet and desktop.

    Minimal Fit Guid
    Minimal Man

    Following the success of Minimal, in 2014 Minimal launched Man’s collection, Minimal Man. Minimal Man offers 2 key styles; Prepster and Adventurer to meet the needs of those who seek for their own style. Minimal Man consistently delivers new fashion that Represent You.

    Minimal Fit Guid
    Tres Jolie

    Born in December 2014, Tres Jolie showcases a Parisian lifestyle for young girl in Indonesia. Its collection is now accessible in 2 Tres Jolie monobrand stores and 40 Minimal stores.

    For more information, please visit :

    Website : www.minimal.co.id

    Facebook : http://www.facebook.com/minimalstores

    Instagram : minimalstores

    Youtube : minimalstores

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